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Friday, March 27, 2009

Eliminate The Guess Work In Marketing Via Twitter

Marketing on the Internet is not just a trend. It's a way of life for those who want to work a business from home. It doesn't matter whether you're working with a network marketing company, promoting your own products, or trading your expertise for a negotiable asset.

There are several ways you can promote your products, whether you purchase leads, advertise online or offline with classified ads, word of mouth marketing through referrals, getting on search engines, or pay per click. However, those cost a substantial amount of money to implement and most of us who are just getting started have little or no budgets to spare.

Nowadays, one method of promoting your product that's starting to take off is the use of social networking. Sites like Facebook, MySpace, and Twitter are among the most popular. Every popular figure has their own account in at least these three sites. I won't give out names because if you know any of them, I bet you they most likely have one already floating around these sites.

Let's assume you already know the process in advertising online/offline and how your system explains the business to the prospect.

In social networking you want to keep your friend interested in following your updates. There's little or no difference between knowing your friend offline and knowing them online. However, it takes a little longer to build trust when you have an online friend that follows your updates because they've never met you face-to-face.

Now how about using Twitter to promote your business? I assume that you already know the process of setting up a Twitter account. In my opinion, it's the shorter version of using Facebook or MySpace to follow your updates. But here's what you must do to make Twitter work for you.

  • Determine what you need to market.
  • I assume you already have an account. However, you need to set up another account that is related to what you're promoting. If you're promoting weight loss products and coaching services, you may want to have the keyword weight loss in the user name.
  • Do a search on your keyword. From the results, you'll find Twitter profiles who are related to your keyword.
  • Go to their profile and then check out who they follow.
  • Make sure you follow those who are from your niche.
The next thing you want to do is put updates on your new Twitter account.

In advertising your business online or offline, you can put as many words as you like to determine what your ad is going to say. It can be in a blog, a Craigslist or Backpage ad, eBay, or a website.

However, in Twitter, you're limited to 140 characters. Now how can you get your message across with only 140 characters? I know you're used to the You simply announce your article or video post on Twitter and attach the link. Let the article or video that you put together which is providing value take care of it from there and be sure to explain how will they take action.

This is how far I'll take it since you got the idea. If you are serious about Marketing Via Twitter, I urge you to check out the link below. You don't have to, but it will enhance your Twittering experience.

The link below will give you directions on how to make this work for you. Just click here to visit the site and the authors explain why the way they do it will make your life better. Mine is getting better little by little.

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